/* Saboaria Bela Espuma — kraft, palha e o marrom do selo */
:root{
  /* cor crua da marca (preenchimento) */
  --brand-brown:#4e2a1a;      /* tinta do selo */
  --brand-kraft:#c9a57c;      /* caixa kraft */
  --brand-palha:#e8d6ae;      /* palha de madeira */
  --brand-terra:#b4432d;      /* "Escalda Pés" da etiqueta */
  /* tons seguros para texto */
  --ink:#3b2216;
  --ink-2:#6a4a38;
  --terra-text:#9c3722;
  --on-dark:#f6ede0;
  --on-dark-2:#d8c4aa;
  /* superfícies */
  --paper:#f8f2e8;
  --cream:#efe4d1;
  --kraft:#d9bf9b;
  --dark:#2f1b11;
  --line:rgba(59,34,22,.18);
  --line-dark:rgba(246,237,224,.18);

  --f-display:"Fraunces",Georgia,serif;
  --f-body:"Figtree",system-ui,-apple-system,"Segoe UI",sans-serif;
  --wrap:1180px;
  --gutter:clamp(16px,4vw,40px);
  --header-h:76px;
  --ease:cubic-bezier(.2,.7,.2,1);
}

*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:calc(var(--header-h) + 8px);-webkit-text-size-adjust:100%}
body{margin:0;background:var(--paper);color:var(--ink);font:400 1.0625rem/1.65 var(--f-body);-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{display:block;max-width:100%;height:auto}
a{color:inherit}
h1,h2,h3{font-family:var(--f-display);font-weight:700;line-height:1.08;letter-spacing:-.015em;margin:0;font-variation-settings:"opsz" 96}
h1 em,h2 em{font-style:italic;font-weight:500;color:var(--terra-text)}
p{margin:0 0 1em}
ul,ol{margin:0;padding:0;list-style:none}
figure{margin:0}
.wrap{width:100%;max-width:var(--wrap);margin:0 auto;padding:0 var(--gutter)}
.skip-link{position:absolute;left:-999px;top:8px;background:var(--ink);color:var(--paper);padding:10px 14px;z-index:200}
.skip-link:focus{left:8px}
:focus-visible{outline:2px solid var(--terra-text);outline-offset:3px}

/* grão de papel */
body::before{content:"";position:fixed;inset:0;pointer-events:none;z-index:1;opacity:.35;mix-blend-mode:multiply;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 .3 0 0 0 0 .2 0 0 0 0 .1 0 0 0 .09 0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}

.eyebrow{display:inline-flex;align-items:center;gap:10px;font:600 .78rem/1 var(--f-body);letter-spacing:.16em;text-transform:uppercase;color:var(--terra-text)}
.eyebrow::before{content:"";width:9px;height:9px;border-radius:50%;border:1.5px solid currentColor}
[data-surface="dark"] .eyebrow{color:var(--brand-palha)}
[data-surface="kraft"] .eyebrow{color:#7a2a18}

/* botões: pílula só aqui */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:52px;padding:0 26px;border-radius:999px;font:600 1rem/1 var(--f-body);text-decoration:none;border:1.5px solid transparent;transition:transform .2s var(--ease),background-color .2s,color .2s,box-shadow .2s;cursor:pointer;white-space:nowrap}
.btn .i{width:20px;height:20px;flex:none}
.btn-primary{background:var(--ink);color:var(--paper)}
.btn-cream{background:var(--on-dark);color:var(--ink)}
.btn-link{padding:0 4px;min-height:44px;color:var(--ink);border-radius:0;text-decoration:underline;text-decoration-thickness:1.5px;text-underline-offset:6px}
.btn-sm{min-height:42px;padding:0 18px;font-size:.92rem}
.btn:active{transform:translateY(1px)}
@media (hover:hover){
  .btn-primary:hover{background:var(--brand-terra);box-shadow:4px 4px 0 0 var(--ink)}
  .btn-cream:hover{background:var(--brand-palha);box-shadow:4px 4px 0 0 var(--brand-terra)}
  .btn-link:hover{color:var(--terra-text)}
}

/* HEADER */
.site-header{position:fixed;inset:0 0 auto;z-index:100;height:var(--header-h);transition:background-color .3s,box-shadow .3s,backdrop-filter .3s}
.site-header .wrap{height:100%;display:flex;align-items:center;justify-content:space-between;gap:24px}
.site-header.scrolled{background:rgba(248,242,232,.82);backdrop-filter:blur(14px) saturate(1.2);-webkit-backdrop-filter:blur(14px) saturate(1.2);box-shadow:0 1px 0 var(--line)}
.brand{display:flex;align-items:center;gap:12px;text-decoration:none;color:var(--ink)}
.brand img{width:54px;height:auto}
.brand span{font:500 .78rem/1.1 var(--f-body);letter-spacing:.14em;text-transform:uppercase}
.brand b{display:block;font:700 1.2rem/1.05 var(--f-display);letter-spacing:0;text-transform:none}
.main-nav{display:flex;gap:28px}
.main-nav a{text-decoration:none;font-weight:500;font-size:.96rem;position:relative;padding:6px 0}
.main-nav a::after{content:"";position:absolute;left:0;right:0;bottom:0;height:1.5px;background:currentColor;transform:scaleX(0);transform-origin:left;transition:transform .25s var(--ease)}
@media (hover:hover){.main-nav a:hover::after{transform:scaleX(1)}}
.header-actions{display:flex;align-items:center;gap:12px}
.nav-toggle{display:none;width:46px;height:46px;border:1.5px solid var(--ink);border-radius:50%;background:transparent;padding:0;cursor:pointer;flex-direction:column;align-items:center;justify-content:center;gap:4px}
.nav-toggle span{width:18px;height:1.5px;background:var(--ink);transition:transform .25s,opacity .2s}
.nav-toggle[aria-expanded="true"] span:nth-child(1){transform:translateY(5.5px) rotate(45deg)}
.nav-toggle[aria-expanded="true"] span:nth-child(2){opacity:0}
.nav-toggle[aria-expanded="true"] span:nth-child(3){transform:translateY(-5.5px) rotate(-45deg)}
.mobile-nav{position:fixed;left:0;right:0;top:var(--header-h);height:calc(100dvh - var(--header-h));z-index:99;background:var(--paper);display:flex;flex-direction:column;padding:24px var(--gutter) 40px;gap:4px;transform:translateY(-8px);opacity:0;visibility:hidden;transition:opacity .25s,transform .25s,visibility .25s;overflow-y:auto}
.mobile-nav.open{opacity:1;transform:none;visibility:visible}
.mobile-nav a:not(.btn){font:700 1.7rem/1.2 var(--f-display);text-decoration:none;padding:12px 0;border-bottom:1px solid var(--line)}
.mobile-nav .btn{margin-top:24px}
body.menu-open{overflow:hidden}
@media (max-width:960px){
  .main-nav{display:none}
  .nav-toggle{display:inline-flex}
}
@media (max-width:560px){
  :root{--header-h:66px}
  .header-actions .btn{display:none}
  .brand img{width:46px}
  .brand b{font-size:1.08rem}
}

/* SEÇÕES */
section{position:relative;padding:clamp(72px,10vw,128px) 0}
[data-surface="paper"]{background:var(--paper)}
[data-surface="cream"]{background:var(--cream)}
[data-surface="kraft"]{background:var(--kraft)}
[data-surface="dark"]{background:var(--dark);color:var(--on-dark)}
[data-surface="dark"] h1 em,[data-surface="dark"] h2 em{color:var(--brand-palha)}
.section-head{max-width:640px;margin-bottom:clamp(36px,5vw,56px)}
.section-head h2,.caixa-copy h2,.dif-head h2,.pres-copy h2,.final-copy h2{font-size:clamp(2rem,4.2vw,3.1rem);margin:16px 0 18px}
.section-head p{color:var(--ink-2);margin:0}

/* HERO */
.hero{padding:calc(var(--header-h) + clamp(32px,6vw,72px)) 0 clamp(56px,8vw,96px);background:
  radial-gradient(120% 80% at 85% 10%,rgba(201,165,124,.28),transparent 60%),var(--paper)}
.hero-grid{display:grid;grid-template-columns:minmax(0,1.08fr) minmax(0,.92fr);gap:clamp(32px,6vw,88px);align-items:center}
.hero h1{font-size:clamp(2.7rem,6.4vw,5.2rem);line-height:1;margin:22px 0 24px;letter-spacing:-.025em}
.hero h1 em{display:inline-block}
.lead{font-size:clamp(1.06rem,1.4vw,1.2rem);color:var(--ink-2);max-width:34em;margin-bottom:32px}
.hero-actions{display:flex;flex-wrap:wrap;align-items:center;gap:14px 22px}
.hero-facts{display:flex;flex-wrap:wrap;gap:10px 22px;margin-top:36px;padding-top:22px;border-top:1px solid var(--line);font-size:.93rem;color:var(--ink-2)}
.hero-facts li{display:flex;align-items:center;gap:8px}
.hero-facts li::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--brand-terra)}
.hero-photo{position:relative;justify-self:end;width:100%;max-width:480px}
.hero-photo img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:4px;box-shadow:10px 10px 0 0 var(--brand-kraft)}

/* ASSINATURA: a tag redonda da caixa, presa no barbante */
.tag{position:absolute;display:flex;flex-direction:column;align-items:center;justify-content:center;width:150px;height:150px;border-radius:50%;
  background:radial-gradient(circle at 30% 25%,#f3e6cf,#e6d2b0 70%);color:var(--ink);text-decoration:none;text-align:center;
  border:1.5px dashed rgba(78,42,26,.55);outline:6px solid #e9d8ba;outline-offset:-1px;
  box-shadow:3px 4px 0 rgba(47,27,17,.18);transform:rotate(-8deg);transition:transform .35s var(--ease)}
.tag::before{content:"";position:absolute;top:13px;left:50%;width:12px;height:12px;margin-left:-6px;border-radius:50%;background:var(--paper);box-shadow:inset 0 1px 2px rgba(0,0,0,.3)}
.tag::after{content:"";position:absolute;bottom:calc(100% - 19px);left:50%;width:2px;height:90px;background:repeating-linear-gradient(0deg,#8a6a4a 0 3px,#b8986f 3px 6px);transform-origin:bottom;transform:rotate(28deg);z-index:-1}
.tag-k{font:600 .68rem/1.2 var(--f-body);letter-spacing:.14em;text-transform:uppercase;color:var(--ink-2)}
.tag-p{font:700 2.05rem/1 var(--f-display);margin:4px 0;color:var(--terra-text)}
.tag-p small{font-size:.5em;vertical-align:.7em;margin-right:2px}
.tag-hero{left:-58px;top:44px}
@media (hover:hover){.tag-hero:hover{transform:rotate(-2deg) scale(1.03)}}

/* FAIXA */
.linha{background:var(--ink);color:var(--brand-palha);padding:18px 0;position:relative;z-index:2}
.linha .wrap{display:flex;flex-wrap:wrap;justify-content:center;align-items:center;gap:10px 18px;font:500 italic 1.15rem/1.3 var(--f-display)}
.linha i{width:5px;height:5px;border-radius:50%;background:var(--brand-terra)}

/* CAIXA */
.caixa-grid{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(32px,6vw,88px);align-items:center}
.caixa-photo img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:4px}
.caixa-copy p{color:var(--on-dark-2);max-width:36em}
.recibo{margin:28px 0;border-top:1px solid var(--line-dark)}
.recibo li{display:flex;align-items:baseline;gap:12px;padding:14px 0;border-bottom:1px dashed var(--line-dark)}
.recibo span{flex:1}
.recibo b{font:500 italic 1.05rem/1 var(--f-display);color:var(--brand-palha)}
.preco{display:flex;align-items:flex-end;gap:16px;flex-wrap:wrap;margin-bottom:28px}
.preco-v{font:700 clamp(3.2rem,6vw,4.4rem)/.9 var(--f-display);letter-spacing:-.02em}
.preco-v small{font-size:.38em;vertical-align:1.3em;margin-right:4px;font-weight:500}
.preco-n{color:var(--on-dark-2);padding-bottom:8px}
.variantes-t{margin:clamp(56px,8vw,88px) 0 22px;font:500 italic 1.3rem/1.35 var(--f-display);color:var(--on-dark-2)}
.variantes{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(12px,2vw,24px)}
.variantes img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:4px}
.variantes figcaption{margin-top:12px;font-size:.92rem;color:var(--on-dark-2);display:flex;align-items:center;gap:8px}
.variantes figcaption::before{content:"";width:16px;height:1.5px;background:var(--brand-terra)}

/* DIFERENÇA */
.dif-grid{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:clamp(40px,7vw,104px);align-items:start}
.dif-head{position:sticky;top:calc(var(--header-h) + 32px)}
.dif-head p{color:var(--ink-2);max-width:26em}
.dif-head h2{font-size:clamp(2.3rem,5vw,3.8rem)}
.dif-photo{margin-top:32px;max-width:300px}
.dif-photo img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:4px;box-shadow:-8px 8px 0 0 var(--brand-palha)}
.dif-list{counter-reset:d;border-top:1.5px solid var(--ink)}
.dif-list li{counter-increment:d;display:grid;grid-template-columns:72px minmax(0,1fr);column-gap:16px;padding:30px 0;border-bottom:1px solid var(--line)}
.dif-list li::before{content:"";grid-row:1 / span 2;width:44px;height:44px;border-radius:50%;border:1.5px solid var(--ink);
  background:radial-gradient(circle at 34% 30%,transparent 5px,var(--ink) 5.5px,var(--ink) 6.5px,transparent 7px),radial-gradient(circle at 66% 66%,transparent 3px,var(--ink) 3.5px,var(--ink) 4.5px,transparent 5px)}
.dif-list h3{font-size:clamp(1.35rem,2.2vw,1.65rem);margin-bottom:8px}
.dif-list p{color:var(--ink-2);margin:0;max-width:34em}

/* PRODUTOS — tira horizontal */
.section-head + .arraste{margin:-28px 0 22px;font:500 italic 1rem/1 var(--f-display);color:var(--ink-2)}
.arraste span{display:inline-block;color:var(--terra-text);animation:nudge 1.8s var(--ease) infinite}
@keyframes nudge{50%{transform:translateX(6px)}}
/*, como os destaques do Instagram */
.prod-scroll{display:grid;grid-auto-flow:column;grid-auto-columns:clamp(240px,24vw,300px);gap:clamp(14px,2vw,24px);overflow-x:auto;scroll-snap-type:x mandatory;
  padding:4px max(var(--gutter),calc((100vw - var(--wrap))/2 + var(--gutter))) 24px;scroll-padding:0 max(var(--gutter),calc((100vw - var(--wrap))/2 + var(--gutter)));scrollbar-width:thin;scrollbar-color:var(--brand-kraft) transparent}
.prod{scroll-snap-align:start}
.prod img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:4px;margin-bottom:16px}
.prod h3{font-size:1.4rem;margin-bottom:6px}
.prod p{color:var(--ink-2);font-size:.97rem;margin:0}
.prod-txt-in{aspect-ratio:4/5;border-radius:4px;background:var(--dark);color:var(--on-dark);padding:28px;display:flex;flex-direction:column;justify-content:flex-end;position:relative;overflow:hidden}
.prod-txt-in h3{margin-bottom:14px}
.prod-txt-in li{padding:8px 0;border-bottom:1px solid var(--line-dark);color:var(--on-dark-2)}
.prod-txt-in a{margin-top:18px;color:var(--brand-palha);font-weight:600;text-decoration:underline;text-underline-offset:5px}
.bolhas{position:absolute;top:22px;right:22px;width:110px;height:90px;
  background:radial-gradient(circle at 30% 40%,transparent 17px,var(--brand-palha) 18px,var(--brand-palha) 19.5px,transparent 20.5px),radial-gradient(circle at 72% 30%,transparent 9px,var(--brand-palha) 10px,var(--brand-palha) 11.5px,transparent 12.5px),radial-gradient(circle at 70% 78%,transparent 5px,var(--brand-palha) 6px,var(--brand-palha) 7.5px,transparent 8.5px);opacity:.7}

/* PRESENTES */
.pres-grid{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr);gap:clamp(32px,6vw,88px);align-items:center}
.pres-copy p{max-width:34em;color:#4f3426}
.pres-copy .btn{margin-top:14px}
.pres-photo{justify-self:center;max-width:400px;width:100%}
.pres-photo img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:4px;transform:rotate(2deg);box-shadow:-10px 10px 0 0 var(--ink)}

/* PASSOS */
.passos{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:0;border-top:1.5px solid var(--ink)}
.passos li{padding:28px clamp(16px,3vw,36px) 8px 0}
.passos li + li{padding-left:clamp(16px,3vw,36px);border-left:1px solid var(--line)}
.passos .n{display:block;font:500 italic 3.4rem/1 var(--f-display);color:var(--terra-text);margin-bottom:18px}
.passos h3{font-size:1.45rem;margin-bottom:10px}
.passos p{color:var(--ink-2);margin:0}
.sem-robo{margin:48px 0 0;padding:18px 22px;border:1.5px solid var(--ink);border-radius:4px;display:inline-block;font:500 italic 1.15rem/1.4 var(--f-display)}

/* FAQ */
.faq-grid{display:grid;grid-template-columns:minmax(0,.7fr) minmax(0,1.3fr);gap:clamp(24px,6vw,88px)}
.faq{border-top:1.5px solid var(--ink)}
.faq-item{border-bottom:1px solid var(--line)}
.faq-q{width:100%;display:flex;justify-content:space-between;align-items:center;gap:20px;padding:22px 0;background:none;border:0;text-align:left;font:600 1.1rem/1.35 var(--f-body);color:var(--ink);cursor:pointer}
.plus{position:relative;flex:none;width:30px;height:30px;border:1.5px solid var(--ink);border-radius:50%}
.plus::before,.plus::after{content:"";position:absolute;left:50%;top:50%;width:12px;height:1.5px;margin:-.75px 0 0 -6px;background:var(--ink);transition:transform .25s var(--ease)}
.plus::after{transform:rotate(90deg)}
.faq-q[aria-expanded="true"] .plus::after{transform:rotate(0)}
.faq-a{display:grid;grid-template-rows:0fr;transition:grid-template-rows .3s var(--ease)}
.faq-a > div{overflow:hidden}
.faq-q[aria-expanded="true"] + .faq-a{grid-template-rows:1fr}
.faq-a p{color:var(--ink-2);padding:0 48px 22px 0;margin:0}

/* FINAL */
.final-grid{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr);gap:clamp(32px,6vw,88px);align-items:center}
.final-logo{width:100%;max-width:340px;justify-self:center}
.final-copy p{color:var(--on-dark-2)}
.final-copy .btn{margin:10px 0 30px;font-size:1.08rem}
.contatos{display:flex;flex-direction:column;gap:8px;color:var(--on-dark-2)}
.contatos a{text-underline-offset:4px}
@media (hover:hover){.contatos a:hover{color:var(--on-dark)}}

.site-footer{background:var(--dark);color:var(--on-dark-2);border-top:1px solid var(--line-dark);padding:22px 0 calc(22px + env(safe-area-inset-bottom));font-size:.86rem}
.site-footer .wrap{display:flex;flex-wrap:wrap;justify-content:space-between;gap:8px 24px}

.fab-wa{position:fixed;right:18px;bottom:calc(18px + env(safe-area-inset-bottom));z-index:90;width:58px;height:58px;border-radius:50%;background:#1f8f4e;color:#fff;display:grid;place-items:center;box-shadow:3px 3px 0 0 var(--ink);transition:transform .2s var(--ease)}
.fab-wa svg{width:30px;height:30px}
@media (hover:hover){.fab-wa:hover{transform:translateY(-2px)}}

/* REVEAL */
.reveal{opacity:0;transform:translateY(18px);transition:opacity .7s var(--ease),transform .7s var(--ease);transition-delay:calc(var(--i,0) * 80ms)}
.reveal.in{opacity:1;transform:none}

/* RESPONSIVO */
@media (max-width:960px){
  .hero-grid,.caixa-grid,.dif-grid,.pres-grid,.faq-grid,.final-grid{grid-template-columns:minmax(0,1fr)}
  .hero-photo{justify-self:center;max-width:440px;margin-top:8px}
  .tag-hero{left:-14px;top:auto;bottom:-30px;width:132px;height:132px}
  .tag-hero .tag-p{font-size:1.8rem}
  .tag::after{display:none}
  .dif-head{position:static}
  .dif-photo{display:none}
  .caixa-photo{max-width:520px}
  .pres-photo{max-width:340px}
  .final-logo{max-width:240px;justify-self:start}
  .faq-grid .section-head{margin-bottom:0}
}
@media (max-width:760px){
  .passos{grid-template-columns:minmax(0,1fr)}
  .passos li,.passos li + li{padding:24px 0;border-left:0;border-bottom:1px solid var(--line)}
  .passos .n{font-size:2.6rem;margin-bottom:10px}
  .variantes{grid-auto-flow:column;grid-template-columns:none;grid-auto-columns:62%;overflow-x:auto;scroll-snap-type:x mandatory;margin-right:calc(var(--gutter) * -1);padding-right:var(--gutter)}
  .variantes figure{scroll-snap-align:start}
  .hero-photo img{box-shadow:7px 7px 0 0 var(--brand-kraft)}
  .btn{white-space:normal;text-align:center;line-height:1.2}
  .hero-actions .btn-primary{width:100%}
  .sem-robo{display:block}
  .faq-a p{padding-right:0}
  .dif-list li{grid-template-columns:52px minmax(0,1fr)}
  .dif-list li::before{width:36px;height:36px}
}
@media (max-width:760px){.linha i{display:none}.linha .wrap{gap:4px 20px}}
@media (max-width:380px){
  .hero h1{font-size:2.45rem}
  .tag-hero{width:118px;height:118px}
  .tag-hero .tag-p{font-size:1.55rem}
}

@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *,*::before,*::after{transition:none!important;animation:none!important}
  .reveal{opacity:1;transform:none}
}